Published on: Aug 15, 2019
- Challenger estimates workers spend 30 minutes during otherwise productive time – meaning outside breaks or the lunch hour – every work day checking their players, proposing trades, and researching the league. For its estimate, Challenger used the Nielsen finding that 12.5 million adults play Fantasy Football.
- Applying the current employment-population ratio of 60.7, according to seasonally adjusted data from the Bureau of Labor Statistics (BLS), 7,587,500 of these Fantasy Football players are employed. With an average hourly wage of $27.98 in July, according to the BLS, employers lose $212.3 million for every hour of work time players spend on Fantasy Football.
- If players spend 2.5 hours on Fantasy Football each week over the 17 weeks of the pre- and regular seasons, the cumulative loss totals $9,022,675,625.
Contact Colleen Madden Blumenfeld for more data or to set up an interview with SVP Andy Challenger.